Former Airbnb CMO Jonathan Mildenhall and co-founders Alexandra Dimiziani and Neil Barrie have launched TwentyFirstCenturyBrand, a consultancy for tech companies. Starting with companies like WeWork and Pinterst, TwentyFirstCenturyBrand says it will bring excellence to marketing in five areas: company mission and values; brand blueprint; go-to-market planning; marketing organsiation design; and outsourcing agency management.
From the release: “At a time when technology has given companies an unprecedented degree of influence on people’s lives, brand keeps the humanity in focus,” co-founder Neil Barrie said. “Our team’s purpose is to build some of the world’s most influential brands from the inside and out, ensuring their legacy is positive and inspiring.”
Link: Campaign Live
Visit TwentyFirstCenturyBrand on CabinetM.