Unruly Holdings Limited (acquired by News Corp)


Company
Unruly Holdings Limited (acquired by News Corp)

Category
Video Advertising

Function
Branding/Creative

Great For
Advertisers looking to take advantage of Unruly’s video advertising capabilities across News Corp’s media holdings.

Suitable For
B2B, B2C, Agency

Overview
News Corp has agreed to acquire Unruly Holdings Limited, a leading global ad platform that provides digital and social video advertising.

Three things to know:
  • Acquisition will extend News Corp’s expertise in the digital and mobile video area
  • Unruly is a video distribution platform that includes tracking video sharing and delivering verifiable video views via paid media across mobile, desktop and tablet devices
  • In the coming months, News Corp business units will begin to offer Unruly products and will significantly increase the premium video and mobile inventory

Press Release
http://newscorp.com/2015/09/16/news-corp-to-acquire-social-video-ad-platform-unruly/

More information
https://unruly.co/