Customer Service Tools Added to Social Media
Customer Acquisition, Customer Engagement
Brands using social media to gain customer feedback.
Suitable for use by
Twitter announces tools, Direct Messages and Customer Feedback, designed to enhance customer service and increase engagement.
Things to know:
- With Direct Messages, businesses can add a deep link to Tweets that automatically displays a call to action button inviting customers to send direct messages
- Customer Feedback enables users to privately share opinions with a business after a service interaction
- Direct Messages is available now but Customer Feedback will begin rolling out to select brands over the next few weeks