LotLinx launches SEM tool for automotive dealers

LotLinx, creator of inventory marketing tools for the automotive industry, has released SEM/AI, which enables dealerships to market each vehicle uniquely by continuously and dynamically optimizes inventory marketing campaigns. The AI powered search engine solution is geared to improve performance while efficiently utilizing spend.

From the release: “It takes a tremendous amount of time and expertise to monitor and adjust SEM campaigns based on a comprehensive understanding of all the interrelated variables,” said Eric Turner, Vice President of Product Management for LotLinx. “The AI powered solutions we provide understands the variables and continuously performs 3-4x better than industry benchmarks with little to no internal process or budget changes required.”

Link: PR Newswire

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