TabMo, vendor of mobile advertising technology, has released Hawk DSP, a demand-side platform for the mobile environment. Using Hawk DSP, advertisers may amplify their message across mobile, connected TV, digital out-of-home (DOOH) and programmatic audio.
From the release: “Brands can now complement their mobile advertising by amplifying their message across additional channels, strengthening their interactions with the audience and increasing the impact of campaigns. Hawk is unique in enabling users to plan fully integrated cross-channel advertising campaigns through one platform,” says Chris Childs, managing director at TabMo UK.
Visit Hawk DSP on CabinetM.