With so much of our lives happening in a digital space, it’s become a surprise when a stamped, handwritten envelope shows up at the office. That’s why handwritten messages from clients, vendors and others break through the static created by 5,000 daily emails and really stand out.
So how do you get to send out handwritten messages at scale?
CabinetM’s Direct Mail Technology Stack has a whole layer of platforms for handwritten messages.
Thankster enables marketers weaving authentic looking, personalized handwritten cards into a marketing campaign. Thankster uses folder cards, and on heavyweight, quality paper for greater authenticity.
BEST FEATURE: Thankster’s handwriting technology varies characters and other elements of the message to make it look very realistic. The original characters are genuinely handwritten and letters get a first class stamp.
PRICING: Individual cards in small batches are $2.31 each. For more than 500 monthly, the cost is $2.01 per card.
MailLift’s platform allows marketers to compose letters based on their own customer’s information, which are then handwritten by MailLift’s staff. MailLift integrates with Salesforce, Marketo and Pardot to track customer behavior before and after the letter is sent.
BEST FEATURE: MailLift will send letters from the enterprise’s zip code and can add business cards, gifts or branded swag.
PRICING: Packages start at $5 per letter or card.
Postalgia automates the process of sending mail to customers, donors, stakeholders and guests in your chosen handwriting, and with the ease of sending an email. Postalgia provides end-to-end mail services, including mailing your envelope.
BEST FEATURE: Postalgia allows users to upload an image for cards or choose from a number of templated designs.
PRICING: Packages start at $2.25 per card.
Did we miss your favorite tool in the Direct Mail Technology Stack? Is there a better way to categorize the tools we’ve included? Do you have a suggestion for the next tech stack? Wisdom welcome. Email Kat Powers at email@example.com to share your favorite tech.